News

Jane Allan is a finalist in the "Rise Up" competition. Congratulations Jane, from Liquorland and our customers. Jane Allan of Finery Cocktails is a finalist in New Zealand's Rise Up competition from business growth ecosystem, Soda, which was created to encourage and support globally ambitious female founders. Selected from over 70 finalists, Jane will participate in Soda's programme before pitching her business to the likes of Anna Mowbray and Maree Glading in August. Jane launched Finery in 2019 to challenge the perception of pre-mixed alcohol beverages; Crafting a premium range for the discerning, mature market, answering key consumer wants with a “better for you” natural,...

After raising more than $1.6 million for cancer charities in 2021, the Dry July campaign is back for its 11th year, encouraging New Zealanders to take a month off alcohol to raise important funds for people affected by cancer. Dry July NZ Trust has raised more than $7.6 million for cancer organisations since 2012, with more than 8,600 Kiwis last year alone supporting cancer patients, their families and carers. Dry July Campaign and Fundraising Manager Ashleigh Oliver says the organisation is always overwhelmed with the level of support New Zealanders show the campaign. “Providing funds to New Zealand cancer organisations...

The writer considers herself a grown-up with good taste so was delighted to sample Finery’s range of sophisticated ready-to-drink cocktails. A drink enthusiast, she aligns herself with the sensibilities of the creators themselves, Fine People, a collective of like-minded people who are discerning and social grown-ups who like good food and fine company.  Based in Takapuna, the grassroots-based company recently launched its inaugural product, Finery, which is a lightly alcoholic cocktail, a sophisticated ready-to-drink vodka and soda with a beautiful and subtly designed can that you could proudly hold in your hand whatever the social occasion. What sets these drinks apart is the...

A warm summer's evening was the perfect time for Finery to launch its brand new beverage at Regatta Bar and Eatery n early December. The soft light filtered through the windows, highlighting the pastel shades of the sophisticated ready-to-drink vodka and soda range that everyone had in their hands. The Fine People of Takapuna wanted to fill a gap in the market for a healthier, zero-sugar alcohol alternative with light, fresh flavours in sophisticated packaging. The guests sampled the four varietal blends of fruits, teas and botanicals while enjoying Regatta's canapés, oysters and grazing platters. All in all it was...